Ladies and Gentlemen come out and JOIN ME I will be in the CELEBRITY COOK OFF
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MILK RIVER; Clarendon, [date of release]: The Milk River Tourism Organization [MIRTO] has embarked on an initiative to enhance the Local, Regional and International Tourism potential of the historical community of Milk River in Clarendon.

Under the theme ‘Expanding Community Tourism’, the Milk River Tourism Organization (MRTO) will be showcasing the community as a viable Tourist Economic Zone, at its inaugural Milk River Sea Food & Jerk Festival that will be held on July 26, 2014.

Milk River Sea Food & Jerk Festival will have fabulous attractions that include, ‘Celebrity Chef Cook-Off Competition’, Beach Netball, Volley Ball and Football Competition, boat racing, boat rides, celebrity guests and performances by local artistes, and a kiddies’ village among others.

As the event suggests, there will be food galore, as the event will highlight the culinary skills of Farquhar’s resident chefs, and other participants from across Jamaica.

Patrons will get the chance to choose which of their top chef will receive a trophy for their efforts.

The event has been well received by residents and the business community in Clarendon, and also enjoys the endorsements of the Ministry of Local Government and Community Development, Ministry of Tourism and Entertainment and the Clarendon Parish Council.

Ms. Diane Sommerville, Treasurer of the Milk River Tourism Organization, says she is confident of a bumper crowd at the event as the responses from sponsors and persons stating their intent to attend, so far has been positive.

“Our social media interaction and word on the ground from community members,

Clarendon on whole and adjoining parishes have been tremendous. The organization expects a solid crowd, and anticipates that the event will be one of the most talked about events of the year”.

Ms. Sommerville, who is also the Manager of the Milk River Hotel and Spa, spoke to the efforts of the organization to push towards making Milk River become an attractive tourist destination, where local, regional and international tourists will feel a ‘pull’ to visit the community and participate in its everyday life and become one with residents.

“We are about to start a series of workshops to sensitize residents to the changes that will come when visitors arrive in the community. Training will include sensitizing residents on the benefit of the venture, and training towards getting them prepared to provide services such as food and accommodation to our visitors. Plans for training Tour Guides are far advanced and will commence in a few weeks.

Funds from the Milk River Seafood Festival will go towards training programs for this tourism thrust and the development of Early Childhood Education in Milk River and adjoining communities – another passion of the organization.

Contact: Stephanie Elliott

Compass Communication

1 (876) 449-4179 and 594-8664

compasscommunicationja@gmail.com

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